Given that Kepla will have all the campaign/ad/channel types only over time, a business needs dashboards at enterprise level, showing data not just from the channels that Kepla serves.

With export of data to a csv type OR better still, availability of incremental data on a day-level granularity, we'd be able to build custom dashboards using excel etc.

Comprehensive reporting can come later in its own time, and we appreciate that everything cannot be made available at the same time.